Not to sound like I've always wanted to run a small business. Level UP Apparel was really just a blank canvas for me to apply the stuff I'm learning in Uni (did I ever blog about the time I enrolled for a Bachelor of Marketing and Media?).
Being mature-age students, it's only righteous and expected that we buckle-down and do everything we bloody can to outperform our 18 year-old counter-parts. The teenies have over 10 years on me, so what they have in energy, vigour and neuroplasticity, I'm gonna have to make up for in wisdom and strategy.
So I'm learning all this stuff in Uni and you've probably heard it before when they all say "you'll never use anything you learn in Uni in the real world and even if you do, you'll forget it all by the time you finish Uni".
Well, what if I DON'T wanna forget everything I'm learning in Uni? What if I wanna remember it all? Well, enter kinaesthetic learning! Is that how you spell it? Learn it by doing it!
So I'm in Uni learning all this stuff, but also, outside of Uni I'm learning lots of stuff about small business in this small group that I attend once a fortnight. Man some world class people in there, I can only wish I'll be nearly as cool as them. So I'm going to be using this little canvas of mine sort of like a sandbox. It'll be my little live experiment on marketing, business and having fun.
So check it out. it's www.lvl-up.com.au and drop me a line to tell me what you think. If you give me epic feedback, I might even send you a shirt.
